LEADING THE WAY.
Stay up to speed with SocialCode’s Trend Report, which arms you with data and insights to ensure your business is ahead of the curve.
How Brands Should be Using Audiences in Direct Response Campaigns
While every direct response campaign comes with its own challenges and unique nuances, the following tenets apply to most digital campaigns.
Driving Success with Direct Response Campaigns
To help you ramp up your direct response strategy, we’ve put together some best practices to guide your brand’s DR initiatives.
5 Digital Marketing Products to Capitalize on this Holiday Season
Digital platforms offer marketers a unique way to cut through the clutter of holiday advertising and reach their audience in a compelling way.
Setting Up Your 2017 Holiday Campaigns for Success
To help you gear up for the most competitive season of the year, SocialCode compiled insights to ensure holiday campaign success.
Taking an Audience-First Approach to Media-Buying
Smart brands truly “go where their audiences are,” a concept that is achievable on digital platforms where you know your audience.
Why Disruptive Brands Take a Holistic Approach to Media Activation
Disruptive brands let data inform every step of media activation and place a huge emphasis on media efficiency and measurement.
A Look Back At Advertising Week New York 2017
Our team was on the ground throughout the week and have identified some of the biggest themes and topics that dominated Advertising Week 2017
Upgrade Digital Acquisition With Smarter Lookalike Seed Audiences
Facebook’s Lookalike tool is one of the most powerful tools marketers have for acquiring new customers, yet many do not use the tool to its full potential.
The Importance of Ad Quality
Whether your end goal is driving sales or brand awareness, you should ensure your ad dollars are properly allocated and yielding high quality results.
SocialCode Increases ROAS 113X for Bowflex Flagship Product
After Increasing ROAS 113X for Flagship Product Using Facebook DPA, SocialCode and Bowflex Expand to Comprehensive Full-Funnel Strategy
